Senior Consultant

Senior Consultant - Marketing Analyst - All Fractal Location

Brief about the Team & Fractal:

Fractal Analytics is Leading Fortune 500 companies leverage Big Data, analytics and technology to drive smarter, faster and more accurate decisions in every aspect of their business. Fortune 500 companies recognize analytics is a competitive advantage to understand customers and make better decisions. We deliver insight, innovation and impact to them through predictive analytics and visual storytelling.

Marketing Analyst

Responsibilities

• Apply advanced marketing research methodologies and techniques, including

  segmentation, attribution, and ROI analysis

  , to uncover critical business insights.
• Design and execute complex research studies and experiments, meticulously extracting

  actionable insights

  from diverse datasets.
• Utilize a broad spectrum of data analysis and visualization tools, such as

  SQL, Excel, Tableau, and Google Analytics

  , to explore data and present findings effectively.
• Manage multiple marketing analytics projects simultaneously, ensuring they are delivered on time and within budget, while effectively coordinating with various stakeholders.
• Develop clear, concise, and impactful presentations and reports to communicate insights and recommendations to stakeholders across all organizational levels.

Qualifications

• Experience:

  6-8 years of hands-on experience in marketing analytics, business intelligence, or a related field.

  Knowledge of Android ecosystem and exposure to digital space / telecom is a plus

• Analytical Prowess:

  Solid understanding and practical application of marketing research methodologies, including segmentation, attribution, and ROI analysis.

• Technical Toolkit:

  Proficient in data analysis and visualization software, with strong working knowledge of

  SQL, Excel, Tableau, and Google Analytics

  .

• Project Management:

  Demonstrated ability to manage multiple projects concurrently, prioritize tasks, and collaborate effectively with cross-functional teams.

• Communication Skills:

  Exceptional written and verbal communication skills, with a proven ability to translate complex data into compelling narratives and present insights to diverse audiences.

Education:

Job Location

BLR/MUM/GUR/PUNE/CHENNAI