Digital Marketing Manager

3 years

2 - 3 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking an experienced and creative Digital Marketing Manager to lead our digital strategy, oversee campaigns across multiple channels, and drive measurable growth. The ideal candidate will combine strong leadership, strategic thinking, and creativity to enhance brand presence, generate leads, and maximize ROI.

Key Responsibilities:

  • Develop, implement, and manage the company’s overall digital marketing strategy.
  • Lead, mentor, and manage the digital marketing team.
  • Oversee and optimize SEO, SEM, PPC, email marketing, and social media campaigns.
  • Plan and manage digital budgets, ensuring cost-effective campaigns.
  • Drive brand awareness through creative storytelling, content marketing, and innovative campaigns.
  • Monitor, analyze, and report on campaign performance using Google Analytics, GA4, and other tools.
  • Collaborate with design, content, and sales teams to align marketing with business objectives.
  • Stay up to date with emerging digital trends, tools, and technologies.
  • Manage partnerships with external agencies and vendors when required.
  • Ensure a consistent brand voice across all digital channels.

Requirements:

  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
  • 3+ years of experience in digital marketing, with at least 1 years in a managerial role.
  • Proven track record in managing multi-channel digital campaigns.
  • Strong creative thinking and strategic planning skills.
  • Expertise in SEO, SEM, Google Ads, Meta Ads, email marketing, and content marketing.
  • Proficiency with analytics and marketing automation tools (Google Analytics, HubSpot, Mailchimp, etc.).
  • Excellent leadership, communication, and team management skills.
  • Ability to work in a fast-paced environment and manage multiple projects.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

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