Content Writer

You are a passionate and creative Content Writer who will be joining our TV Content Team at Vaibhav Global Limited (VGL). Your role will involve crafting engaging narratives around our jewelry and lifestyle products, from detailing product features to weaving captivating stories around their inspiration, craftsmanship, and cultural relevance. Your words will directly shape the viewer's experience and drive purchase decisions. You will be responsible for developing clear, persuasive, and appealing content for TV product presentations, focusing on unique features, materials, design elements, and customer benefits. Additionally, you will build rich storytelling around the product's inception, including design inspiration, gemstone origins, cultural symbolism, artisanal craftsmanship, and emotional appeal. Conducting in-depth research on gemstones, materials, trends, and historical or cultural references will be a key part of your role to add depth and credibility to the stories you create. You will collaborate closely with merchandising, design, video, and on-air teams to gather inputs, understand the product vision, and tailor content accordingly. Furthermore, you will support live shows and scripts by creating or refining presenter scripts and talking points, ensuring consistent tone, messaging, and brand voice. Your ability to organize information for easy comprehension in a live-selling format, blending storytelling with factual detail, will be crucial. You will also be expected to develop creative formats and angles to refresh content for recurring product types or collections. To qualify for this role, you should have a Bachelor's degree in English, Journalism, Communications, Fashion, or a related field. A strong command of the English language, the ability to write with emotional appeal and informative precision, and comfort working in a fast-paced, deadline-driven environment are essential. A collaborative mindset and willingness to adapt your writing style as per brand guidelines and show format are also important. At VGL, we offer a creative and dynamic work environment, opportunities to work with global lifestyle products, exposure to broadcast media content and international markets, and a culture that values innovation, storytelling, and quality. Location: Sitapura, Jaipur,