Content Strategist

As a Content Strategist at the company, you will play a crucial role in managing the content strategy to drive engagement and effectively reach the target audience. Your responsibilities will include: - Managing the editorial calendar to ensure timely publication of content - Assigning blog posts to writers and ensuring high-quality output - Identifying gaps in content and recommending new topics to cover - Creating style guides for reference to maintain consistency - Proofreading and editing written pieces before publication to maintain quality standards - Scheduling social media posts to maximize visibility - Conducting keyword and SEO research to understand customer needs and optimize content - Monitoring web traffic and engagement metrics to track performance - Coordinating with marketing and design teams to enhance articles with visual elements - Staying updated on industry-related news and generating ideas around trending topics - Reviewing and updating published content as necessary Qualifications required: - Solid background in content strategy, project management, and social media marketing - BSc in Marketing, Journalism, or a relevant field will be beneficial - Familiarity with Content Management Systems, SEO guidelines, and basic HTML - Strong writing and editing skills in English - Time-management abilities - Experience in using social media for business - Ability to guide and motivate team members (Note: No additional details of the company were provided in the job description),